At SKAI, we believe great human values inspire profound business morals and that simple concept has enabled us to create one of the region’s most progressive real estate companies. We are a team of purpose-driven, performance-oriented and principle-led entrepreneurs who work together with a united vision to create long-term and tangible value for our stakeholders.
Our corporate culture, Inspired Perspectives, is at the heart of everything we do. These two powerful words articulate our approach of embracing simplicity in a fast-evolving market by looking beyond the obvious and relying on our intuitive capabilities and deep understanding of the unpredictable nature of the real estate industry.
Trust: We believe trust and integrity are the foundation of success and the starting point of any sustainable journey and long term relationship.
Entrepreneurship: We empower all our colleagues to be entrepreneurial at heart, giving us a critical advantage during the most demanding of times.
Innovation: We are constantly innovating and disrupting convention to create results that yield maximum returns for our stakeholders.
Intuition: Our energy and knowledge are fused by our intuitive capabilities to anticipate the unpredictable, allowing us to always stay ahead of the curve.
At SKAI, we have a created a unique integrated approach that is designed to take advantage of the different cycles of the real estate industry.
This principle of Synchronised Profitability is harnessed by four activities, each of which play a key role in protecting the interests of the company and its stakeholders.
Our business strategy is defined by a clear mandate to create, evolve and protect a self-sufficient economic model during the four stages of growth, oversupply, slump and recovery.
This model of interlinked efficiencies is managed by seasoned professionals, whose expertise allow SKAI to build an ecosystem of business disciplines that are perpetually collaborative and profitable.
SKAI’s seamless value generation capabilities are supported by the following ecosystem;
Development: We embark on our most significant endeavours by launching and developing real estate projects as the market is beginning to recover. This provides us with unique advantages including low market entry barriers and attractive cost efficiencies for real estate development.
Hospitality: All of SKAI’s vertical business units feed directly into our hospitality division, which includes the hotel and residences at the Viceroy Palm Jumeirah Dubai and SKAI Residency. Our hospitality division gives us the ability to maneuver during the real estate sector slump by investing in new projects.
Investment: We remain focused on investing in completed projects at the most opportune time. Our insights and knowledge allow us to identify when market confidence is ebbing within the sector and our access to robust capital reserves allow us to invest in opportunities in a timely manner. Similarly, our aim for profitable returns is tempered by our mature outlook to always exit the cycle well before it turns.
Restructure: We are always attuned to evaluate the merit of investing in existing projects or acquire unfinished ones, which drive faster returns during the slump in the real estate cycle. With a proven track record, we have identified numerous unique opportunities to acquire, evolve and sell properties, delivering excellent returns in a time-efficient manner.